Primarily because we've always remained consistent saying that the movie that we are making comes first. everyone was on board for it and thinks that it's fun. The other filmmakers aren't used to getting actors from other movies that other filmmakers have cast, certain plot lines that are connected or certain locations that are connected, but I think. "It's never been done before and that's kind of the spirit everybody's taking it in. It has inspired other film and television studios to attempt similar shared universes, and has also inspired several themed attractions, an art exhibit, television specials, literary material, multiple tie-in video games, and commercials. The franchise has been commercially successful, becoming one of the highest-grossing media franchises of all time, and generally received positive reviews. The MCU also includes tie-in comics published by Marvel Comics, a series of direct-to-video short films called Marvel One-Shots, and viral marketing campaigns for the films featuring the faux news programs WHIH Newsfront and The Daily Bugle. They also expanded to television specials in Phase Four, known as Marvel Studios Special Presentations, the first of which was Werewolf by Night (2022). Marvel Studios began producing their own television series for streaming on Disney+, starting with WandaVision in 2021 as the beginning of Phase Four. They also produced the digital series Agents of S.H.I.E.L.D.: Slingshot. on ABC in 2013 before further expanding to streaming television on Netflix and Hulu and to cable television on Freeform. Marvel Television expanded the universe to network television with Agents of S.H.I.E.L.D. Phase Six and "The Multiverse Saga" will conclude with Avengers 5 (2026) and Avengers: Secret Wars (2027). Ant-Man and the Wasp: Quantumania (2023) began Phase Five, which will end with Captain America: Brave New World (2025), and Phase Six will begin with Fantastic Four (2025). Phase Four began with Black Widow (2021) and concluded with Black Panther: Wakanda Forever (2022). Phase Three began with Captain America: Civil War (2016) and concluded with Spider-Man: Far From Home (2019). Phase Two began with Iron Man 3 (2013) and concluded with Ant-Man (2015). The first MCU film, Iron Man (2008), began Phase One, which culminated in the 2012 crossover film The Avengers. Marvel Studios releases its films in groups called "Phases", with the first three phases collectively known as "The Infinity Saga" and the following three phases as "The Multiverse Saga". The shared universe, much like the original Marvel Universe in comic books, was established by crossing over common plot elements, settings, cast, and characters. The franchise also includes television series, short films, digital series, and literature. The films are based on characters that appear in American comic books published by Marvel Comics. The Marvel Cinematic Universe ( MCU) is an American media franchise and shared universe centered on a series of superhero films produced by Marvel Studios. Marvel Cinematic Universe video game tie-ins Marvel Cinematic Universe television series Marvel Cinematic Universe intertitle from Marvel Studios: Assembling a Universe (2014)
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